Odnoklassniki social network launched monetization for materials in groups

Odnoklassniki has launched a monetization program. Now the authors of groups will be able to receive money for publishing photos, videos, longreads and other content. This was stated in the press service of the social network.

Odnoklassniki presented a new monetization program. Now authors will be able to earn money on their content in the social network regardless of the format of publications," the message says.

Moreover, the amount of payments is not limited in any way, on the contrary, they promise that it will grow in accordance with the growth of impressions of publications in the user feed.

As explained in the press service, the money for payments "Odnoklassniki" will take from their own revenue from advertising placed in the social network feed through the advertising platforms "VK Advertising" and myTarget.

"Groups will receive revenue from the advertising that the user interacts with when viewing the group's content. Thus, authors will be able to earn income from their content and develop their projects even more actively on the Odnoklassniki platform," the press service added.

There are a number of conditions for starting monetization. The group administrator must submit an application through a special form. The participants will be able to accept groups with more than 1 thousand subscribers and a monthly growth of 200+ subscriptions. The audience should be active - more than 50% of subscribers should interact with its content at least once a month.

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Dmitry Soroka

Made in Russia // Made in Russia

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