The purpose of the forum "Beauty event: Made in Russia": the exit of Russian firms for export

The exhibition-forum "Beauty event: Made in Russia" was created for the entry of Russian entrepreneurs into the export market. Rimma Vagapova, the general producer of the project, told about this in an interview with the editorial board of "Made in Russia".

"Two years ago, I took part in a meeting of the expert council on foreign economic activity of the State Duma Committee on Economic Policy. Then I had the idea to create such a platform, where both foreign and domestic brands will be placed. This was done in order for our firms to get acquainted with other countries," Vagapova said.

According to the producer of the exhibition, the format of video presentations is quite convenient and popular: short and capacious videos showing the main priorities of a particular product.

From the very beginning, Rimma Vagapova had an idea to fill the forum with a business program, since associations currently play a big role in entrepreneurship.

"Our participants are very satisfied. They find partners, clients and prospects for further development. Communicating with participants who have been to past conferences and are at these, we learned that new companies have appeared, interesting stories of brand creation, products. And I understand that entrepreneurs invest in our products not only the commercial component, but also love. It's cool, and there is a great success behind it," the creator of the project noted.

Read the full version of the interview with the general producer of the exhibition-forum "Beauty Event: Made in Russia" on our website.

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