After graduating from the school of physics in Korolev, he entered the Faculty of Cybernetics at Moscow Engineering Physics Institute, majoring in Automated Control Systems.

After graduation, he started working in the banking sector, where he worked for about 12 years (from 1998 to 2010). He worked at major Russian banks such as Avtobank-NIKoil, Bank Uralsib, SDM-Bank and finished his career at Mitsubishi-Bank Rus. All this time he was engaged in operational and IT activities.

In parallel with working in banks, he opened his first business in the field of dentistry.

In 2008, he became a distributor of OrthoCAD (3D computer indirect braces fixation) system developed by the Israeli company Cadent.

The partners were distributors on the territory of Russia, organized their own production and worked successfully for four years until Cadent was bought by the American company Align Technology, and therefore the indirect fixation direction in Cadent was soon closed.

After that, in 2012 Vladimir Lutsenko and his partner organized Star Smile, which is currently engaged in 3D modeling and production of individual aligners for bite correction. Star Smile became the first company in Russia that started producing individual aligners and for quite a long time remained the only Russian manufacturer.

In 2016 Star Smile entered the international market as a company, then opened a representative office in Germany and began to sell services of 3D-design of aligners around the world.

Today Star Smile has clients in the USA, Europe, Australia and New Zealand. The only part of the world, where the company does not work yet, is Asia.

For the last four years the business has been successfully developing. Star Smileis still the leading aligner company in Russia. More than 50 000 patients all over the world got a new smile thanks to Star Smile.